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Domains and Launch Readiness

Connect a custom domain, verify launch readiness, and avoid switching customer traffic before the store is truly ready.

Audience: Store owners and adminsOwner: Merchant EducationUpdated March 2026Review cadence: QuarterlyNext review: June 30, 2026

Domain Setup

Use Store Settings > Domains to add and verify your custom storefront domain. Treat domain setup as part of launch readiness, not as a cosmetic final step.

Before switching traffic:

  • verify the storefront on the platform-hosted URL first
  • verify your legal pages and policy links resolve correctly
  • confirm your email and support contact paths are current

Launch Checklist

Do not consider the store launch-ready until the basic browse-to-buy path works on mobile and desktop.

  • homepage, products, cart, and checkout all render correctly
  • custom branding and footer/legal links are present
  • payment, pickup, or shipping flows are tested
  • policies and legal documents are published
  • `/docs/getting-started`
  • `/docs/content-workspace-and-branding`
  • `/docs/email-studio-and-lifecycle-messages`

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